eCommerce SEO Agency2022-04-06T21:31:46+01:00

ECOMMERCE SEO AGENCY

ECOMMERCE SEO

Work with our eCommerce SEO  agency to get top positions in Google. We use our years of experience of optimising eCommerce websites and getting our clients number 1 results on Google to drive traffic to your online store.

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What is eCommerce SEO?

Ecommerce SEO is the process of making your online store appear higher in Google’s search results. The aim of SEO or Search Engine Optimisation is for when people search for products that you sell online, they find your products and store as high as possible so you get more traffic and sales.

There are other methods of driving traffic to your store such as PPC, but SEO costs much less and offers a much higher ROI.

How Do You Get To The Top Of Google?

So how do you get your eCommerce store to the top of Google? Well we work on several factors including:

  1. The content on your site, we make sure you have the correct content, with the correct intent. Is your website relevant for that search term? Are you Providing the content Google wants to show for that search?
  2. Technical Optimisation – do you have a fast website? Have you got the relevant hidden code on your website and is it optimised for the page.
  3. Authority building – this is about the quality and number of other websites that link to yours. Think of this like voting, the more votes and the more authority those votes have the higher your website will appear in Google

What Would Multiple Number 1 Positions In Google Mean To Your Business?

Well this is what we do for our clients. We work hard to make sure our clients get the best results on Google. We use our years of experience to make a range of changes to to your website and boost your websites authority so you are number 1!

While we can’t guarantee results, our track record of helping businesses with SEO means we know the work we do will boost your website traffic and in turn increase your sales.

Does Your Website Deserve To Be At The Top Of Google??

This is a question many website owners forget to ask themselves. Would people be better off buying from you than the companies that are currently at the top of Google? This could be because of your superior customer service, fantastic prices or whatever your USP is. I’m sure it is, because that’s why you setup your online store.

One of our jobs when helping you with SEO is to make sure that you are showing everyone and Google that you deserve to be at the top. So we work with you on content, technical website issues and authority building to boost you positions and put you as high up in Google’s search results as possible.

How Long Does It Take To See Results?

This question will depend on a multiple range of factors, including your current positions. However we look to get you results in the fastest time possible, so we start your SEO campaign by looking for quick wins. Which search terms can we increase fastest to increase traffic to your eCommerce website? We start by working on those terms first, so our clients typically start to see results in the first month. With each month we expect performance to keep getting better with you seeing more and more rankings with even more traffic! We do tell our clients that a reasonable time frame for more competitive search phrases is around 6 months.

Results.

+1075.18%
increase in sales
+1070.90%
improvement in bounce rate
525.48%
conversion rate improvement

*Average Customer Results

Frequently Asked Questions

Why Is SEO Important For eCommerce?2022-02-21T11:52:55+00:00

SEO is a fantasitc way to gain lots of traffic to your eCommerce store and gives a fantastic return on investment. For a fixed monthly price you can increase your positions in Google and get a huge amount of visitors coming to your store. A good conversion rate for eCommerce is 1% – 4% so you need to be getting at least 100 users to your site to make 4 sales. Unlike PPC (Google Ads) you don’t pay per website visit so an eCommerce site with great rankings in Google can get a huge amount of visitors & sales for a set price!

Which eCommerce Platform Is Best For SEO?2022-02-21T11:59:00+00:00

We work on range of different eCommerce platforms to help people improve their positions in Google. We believe that Shopify and WooCommerce are the best ecommerce platforms for SEO.

Some platforms are extremely code heavy and if we are asked to help with SEO on these platforms we either recommend that the eCommerce stores are migrated or we use other sources to drive traffic.

To find out how we can help with your eCommerce store please apply for a FREE strategy session.

What Is eCommerce SEO?2022-02-21T11:54:47+00:00

Ecommerce SEO is the process of making your online store appear higher in Google’s search results. The aim of SEO or Search Engine Optimisation is for when people search for products that you sell online, they find your products and store as high as possible so you get more traffic and sales.

There are other methods of driving traffic to your store such as PPC, but SEO costs much less and offers a much higher ROI.

What Is An eCommerce SEO Audit?2022-04-06T21:32:21+01:00

An eCommerce SEO audit is the starting point of any SEO campaign. An ecommerce SEO audit is an in-depth analysis of your eCommerce website. We look at a range of factors including.

  • Content – What is the content on your website is it any good and where does it need improving.
  • Technical factors such as:
    • Loading speed
    • Issues that may stop Google and Bing crawling your website
    • Http status codes
    • XML Sitemaps
    • Checking for mobile friendly version of the site
    • Keyword cannibalisation
    • Check robots.txt
    • Checking to see what Google have already indexed on your site
    • Check to see where you are currently ranking for Keywords and KeyPhrases.
    • Duplicate meta data
    • Check Meta data has been added on the site and it’s correct.
    • Check for site-wide duplicate content
    • Check for broken links
    • and other factors that might effect your site
  • Authority – how many sites are linking to your eCommerce website and who they are. We also look at your competitors authority scores and look for areas that we can do better than them.

Please contact us for a free strategy session to find out what we can do for your business.

Is Duplicate Content Ok For SEO On An eCommerce Site?2022-04-06T21:33:44+01:00

This is a yes and no answer. As an eCommerce store you will have probably taken your product descriptions from your supplier, so you will find that everyone else who also purchases from that supplier use the same description. In that respect Google expects that people will have similar or the same product descriptions and your rankings wont be hurt by that. HOWEVER SEO isn’t just about ranking and owning an eCommerce store isn’t just about getting visitors, it’s about sales. Google want to provide the best results to the people searching, so if you can write a better description, provide all the benefits or the products you sell and answer any questions they have, you will have a better chance of converting that visitor to a customer and also Google will reward you with better rankings because your content is different and provides all the information a user needs. Having better conversion rates due to better descriptions also means fewer people will bounce back to Google and click another supplier so Google will know that your site is useful again giving better rankings.

How Much Does eCommerce SEO Cost?2022-02-21T12:06:58+00:00

The cost of SEO for your eCommerce store will depend on a multitude of factors including:

  • Where your current positions are
  • How competitive those keywords are
  • How much authority your website currently has
  • Who your competitors are and what work they are doing with regards to SEO

We always recommend that SEO is completed as part of one of our packages, to make sure that you get the best ROI and have a site worthy of ranking in the top spots on Google. If you schedule a FREE strategy call with us, we can take a look at your website, look at the competition and give you prices for your eCommerce SEO.

How Do You Do SEO For eCommerce Websites?2022-04-06T21:32:57+01:00

There are 3 main factors that you need to optimise on eCommerce websites:

  1. Content – Do you have good content? Is that the type of content Google is looking for that specific search phrase? By that what we mean is what is the search intent for that keyword? Is the person searching looking for information, navigational, commercial or transactional content.
  2. Technical – Does you website load in fast time? Do you have the correct on-site content such as heading tags, meta tags, schema markup? And are they optimised for the keywords you want to be found for?
  3. Authority – Do you have enough people linking to your website? Are these links coming from authority sources and passing authority to your website. This factor is something that most business owners struggle with even if they are able to work on the two tasks above.
Do eCommerce Conversions Affect SEO?2022-02-21T15:35:34+00:00

In short yes! While Google currently say they don’t look at analytics data for search rankings, there are other ways they can measure the success of the search results they provide. The first is Click Through Rate or CTR, from our test we have found the more clicks a website gets the better it’s rankings, this is an easy metric for Google to track. Secondly they can tell if you return to the search results and click another link after visiting your website, again it would be a negative factor if someone visited your website, then went back to Google clicked your competitors website but then didn’t go back to the search results, they would presume the competitor provided the information you didn’t. So while they MAY not be tracking conversions, the are tracking usage and user behaviour so you want to make sure when someone visits your website you are providing all the information they need about that product so they don’t go back to Google and click your competitors link.

ARE YOUR READY FOR MORE SALES?

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